Will print and digital offer make Midlands paywall a success?

News website paywalls seem to polarise opinion, mostly negative. But now the West Midlands title the Express & Star – the UK’s biggest-selling regional daily newspaper – has come up with a subscription plan that combines a paid-for premium website with an iPhone app and  six-day delivery of the print title. It describes the offer on the premium website Express & Star 24 as: “A ground-breaking news-packed website, a smartphone application that gives you the latest stories around the clock and Britain’s biggest regional newspaper landing on your doorstep.”